Welcome to Circularity

Circularity offers insights and access to new technologies and business solutions. Circularity has the broad knowledge and experience to assist decision makers in Government and Industry on waste management, logistics, municipal waste collection, waste minimisation and a variety of successful reuse initiatives.

Circularity brings together a depth of waste expertise, a focus on linking all aspects of the supply chain, emerging smart technologies and latest industry developments from around the world to create the circle of waste.

Circularity Principal, Matthew Whelan is a specialist with many years devoted to emerging waste management systems and recycling practices. From his previous senior and executive roles, his expertise includes recycling, waste management service benchmarking, landfill management and new processing technologies.

Matthew’s knowledge spans all waste streams and their respective supply chains. In addition to Municipal and Industrial waste, he was part of the highly successful team responsible for the introduction of construction and demolition (C&D) materials recycling in Australia. Concrete and demolition waste were once a large contributor to our landfills and is now broadly recycled and reutilised in construction. He has also experience in food and green waste recycling into high quality organic mulch products for agriculture and horticulture markets.

In the municipal waste stream, Matthew oversaw one of the first Australian household waste recycling systems based in Canberra.

Recently, Matthew was part of the Senior Management Team responsible for the waste management, recycling services and maintenance of the city of Melbourne and other local government communities.