Welcome to Cradle to Cradle Products Innovation Institute

The Cradle to Cradle Products Innovation Institute is a non-profit organization that oversees the Cradle to Cradle Certified(CM) Products Program worldwide.

The Cradle to Cradle Certified™ mark provides consumers, regulators, employees, and industry peers with a clear, visible, and tangible validation of a manufacturer’s ongoing commitment to sustainability and to their communities.

In 2010, founders, William McDonough and Dr. Michael Braungart gifted the Cradle to Cradle Certified™ Product Standard, which provides designers and manufacturers with criteria and requirements for continually improving what products are made of and how they are made.

We are on a mission to educate and empower manufacturers of consumer products to become a positive force for society and the environment, helping to bring about a new industrial revolution.

The Cradle to Cradle Products Innovation Institute is governed by an independent board of directors, led by Lewis Perkins, and is headquartered in San Francisco, California, with an office in Amsterdam, the Netherlands.

For more information: https://www.c2ccertified.org/get-certified/product-certification