Ted: soft, cute and cuddly - and then you wash him... and millions of pieces of microfibre are released into our waterways. These eventually end up in our oceans, salting our chips and our next glass of water. Or baby simply has to chew and the same pieces of micro plastic go straight to her gut.
And Ted isn't the only one serving up to the micro fibres from the nursery to a tide which is rising as fast as the earth's temperature.
While you are worrying about the virtues of breast milk versus bottle milk and all the different types of formula, it's worth considering what else baby might be eating for dinner. Washing Ted puts synthetic fibres into the waterways, but what do you reckon is going on when baby puts synthetic cuddly toys, blankies or clothes - anything synthetic and particularly polyester, in her mouth?
If she's chewing, microfibres are most probably part of her staple diet.
If you have a choice, don't buy synthetic fibres - anything polyester. Micro fibres end up in our waterways and inevitably, anything that ingests water, which pretty much means everything we ingest - and that includes both breathing and chewing. Look for toys, blankies and clothes made of organic fabrics with natural dyes.
The latest research into plastics in bottled drinking water exposes up to 10,000 pieces in a single litre of water.