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2019 Good Design Award Winner

2019 Good Design Award Winner

The winners of Australia's peak industry design awards – the highest honour for design and innovation in the country were announced at The Star on 11 July at the 61st annual Good Design Awards Ceremony

The Fashion Advocate along with Etiko Fairtrade and a slew of other incredible design projects like GStar's new jeans, were announced at the annual Good Design Awards is Australia’s most prestigious international awards for design and innovation with a proud history dating back to 1958.

The Awards celebrate the best new products and services on the Australian market, excellence in architectural design, engineering, fashion, digital and communication design and reward emerging areas of design strategy, social impact and design entrepreneurship.

The Good Design Awards Jury spent several days evaluating each entry according to a strict set of design criteria which covers ‘good design’, ‘design innovation’ and ‘design impact’. Projects recognised with a Good Design Award must demonstrate excellence in all areas and convince the Jury they are worthy of recognition.  

Dr. Brandon Gien, CEO of Good Design Australia said: “Receiving a Good Design Award at this level is a significant achievement given the very high calibre of entries received this year."

"Australia’s Good Design Award is more than a symbol of design excellence; it represents the hard work and dedication towards an innovative outcome that will ultimately improve our quality of life. These projects showcase the brilliance of design and the potential it has to improve our world,” said Dr. Gien.

The Good Design Awards Jury praised The Fashion Advocate commenting: “The Fashion Advocate provides a clear articulation of the problems facing the fashion industry and communicates multiple solutions available for consumers looking for more responsible fashion options. The multi-channel platform is to be commended on its positive and active engagement with the fashion industry to influence behaviour change.”

The Good Design Awards attracted a record number of submissions with close to 700 design projects evaluated in this year’s international design awards. 

About Australia’s Good Design Awards

Good Design Australia is an international design promotion organisation responsible for managing Australia’s annual Good Design Awards and other signature design events. With a proud history that dates back to 1958, Good Design Australia remains committed to promoting the importance of design to business, industry, government and the general public and the critical role it plays in creating a better, safer and more prosperous world.     

About The Fashion Advocate

Founded by Claire Goldsworthy in 2014, The Fashion Advocate is a social impact business dedicated to ethical and sustainable Australian and New Zealand fashion, beauty and lifestyle labels. The Fashion Advocate is now the largest eCommerce store to sell only 100% ethical Australian and New Zealand fashion. Founder Claire Goldsworthy has recently been recognised in the 2019 Remodista Global Top 100 Retail Disruptor's list and a Top 10 Women's Weekly Women of the Future in 2018.

The Fashion Advocate advocates for ethical manufacturing in the fashion industry, and sustainable design throughout the supply chain. The Fashion Advocate utilises 100% plastic-free packaging and donates $2 from every online order to three Australian charities supporting Australian women and children in need through its partnership with i=Change.

The Fashion Advocate is also responsible for Australia's largest ethical and sustainable runway, hosted during Virgin Australia Melbourne Fashion Week in March, attracting 400 guests annually. Driven by the need for industry change, The Fashion Advocate exists to positively influence consumer buying behaviour and raise awareness of fashion's issues, offering consumers a better alternative to fast fashion. 



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