Outland Denim are in their second equity crowdfund on Birchal. The first raise achieved $1,326,519, after being cut short by COVID lockdown just over a year ago and this one last one achieved $898,519.
In case you don't know them: Outland Denim make sustainable apparel for him and her, by offering training and employment to women rescued from human trafficking & exploitation. The production of their fabric uses up to 86% less water, 57% less energy, and 83% fewer chemicals in their Cambodian wash and finishing facilities.
Their Zero Exploitation and empowerment policy gives opportunity, training, living wages and education to their staff to gives them the chance to be the authors of their futures. The Outland Denim supply chain is 94% traceable and jeans are signed with the story of the maker.
TRANSPARENCY IN FASHION IS AS MUCH ABOUT THE CHOICES YOU MAKE WITH THE PROCESSING OF MATERIALS AND CHEMICALS AS WAGES. BOTH AFFECT THE LIVES OF PEOPLE. BECAUSE OUTLAND ALSO RESCUES AND RETRAINS WOMEN FROM HUMAN TRAFFICKING, IT'S EASY TO SEE HOW 'HUMAN RIGHTS ARE WOVEN INTO YOUR JEANS'
On Birchal, 890 investors tipped in from $206 a share to raise nearly $900,000, bringing the total amount of equity raised by Outland Denim to $2,225,038.
James gave a detailed interview for The Eco Channel last year if you would like more info on the business and the team behind it. Since launching in Australia four years ago, we have opened in retail powerhouses like Nordstrom, Bloomingdales, and David Jones, and have been worn by the likes of Meghan Markle and Leonardo DiCaprio.